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actuality
media.co.uk
Media relations consultancy and planning
 
Our business is all about helping media offices expand their capacity to cope with pressure, to get more out of PR budgets and to generate increasing amounts of positive media coverage.
 
We want to know your business – and we won’t keep good ideas to ourselves.  We can help too in generating coverage by suggesting stories, links and issues for inclusion in web content. 
 
Our speciality is in tracking the prevailing news agenda and this works particularly well for campaigning or issues-based organisations.  It's a great approach too if you want your company to be positioned at the heart of your industry and always available to comment on the issues of the day.
 
An online media centre is a very pro-active PR tool - and ideal for this sort of work.  But if that's not for you right now, we can still help put together effective campaigns.
 
Mik Barton has written countless news releases and articles, managed campaigns and run busy and productive press offices – particularly in the local government, leisure, sport and not-for-profit sectors.  He has specialised in issues-based media relations by following and shaping the news agenda to generate extra coverage.
 
If you’re looking for extra support, why not talk to us about
 
   n  media campaign planning (and implementation)
   n  using media relations to position your organisation
   n  news release research, writing and targeting
   n  media training

ã Copyright Actuality Media 2007-2008

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